The main motivation from Docxpresso is for paperwork to be eliminated in order to change the norm to online documents.

Paperless paperwork would impact and improve the environment. This is a crucial and essential topic which individuals are increasingly growing to be concerned for. Ergo, the market opportunity involves the chance to further protect the environment while also creating an alternative to paperwork in an efficient way.

Social challenges are influential in creating the opportunity for secure writing while working on Docxpresso with team workers.

A history of colleagues' comments and notes can be stored automatically, saving time and hassle delivered through the miscommunications of paperwork. In this way, there is a big social impact because teamwork productivity and efficiency are improved through immediate and unlimited access to previous data.

The target market is therefore more adhered to professional users such as those in the legal, education and egovernment sector.